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Daily Archives : Nov 21, 2008

Adalian Column: Rosie Stakes Her Claim on the Internet

She’s a polarizing figure beloved by some and loathed by nearly as many. And the decision to put her in charge of a difficult assignment has predictably polarized opinion. CRACKLIN’ ROSIE Ms. O’Donnell posts frequent video essays on her Web…

Most Find Internet a Reliable Source of News

A Zogby poll commissioned by IFC has found most people consider the Internet a more reliable source of news than television, TVNewser reports. Of those polled, 37.6% felt the Internet was the most reliable source of news, compared with 20.3%…

Product Placement Disclosure Dispute Heads Toward Deadline at FCC

An advertising group, TV networks and TV news directors are urging the Federal Communications Commission not to increase TV sponsorship and placement disclosures. Consumer groups, meanwhile, want the agency to make the disclosures more prominent. The dueling views are showcased…

HBO PPV Gets in the Ring With Facebook Application

HBO Pay-Per-View and Digital Influence Group have partnered to create “Dream Fight,” an interactive Facebook application. The Full Throttle Energy Drink-sponsored application will be used to promote the Oscar De La Hoya-Manny Pacquiao event Dec. 6 at the MGM Grand…

WDAZ General Manager Retiring

Bob Kerr, general manager of WDAZ-TV in Grand Forks, N.D., will retire in January, the Grand Forks Herald reports. Kerr has been with station owner Forum Communications for 32 years and with the station since 1981. “With all the fast-moving…

Tricia Helfer Joins ‘Chuck’

Tricia Helfer, known to most as Number Six on “Battlestar Galactica,” has been added to the cast of NBC’s “Chuck,” Entertainment Weekly reports. The actress will play Special Agent Alex Forrest in the series. Other guest stars to look out…

‘Green’ TWC Drops Environmental Unit

Despite changing its logo from blue to green this week in solidarity with parent company NBC Universal’s “Green Is Universal” environment initiative, the Weather Channel is cutting its entire environmental unit, TVNewser reports. This means its weekend program, “Forecast Earth,”…

Sezmi Lays Off 20 Employees

The broadcast-Internet hybrid TV service Sezmi has laid off 20% of its 100-person workforce, Multichannel News reports. Sezmi is a venture-funded startup founded two years ago, counting Morgenthaler Ventures, Omni Capital Group, Index Ventures, TD Fund and Legend Ventures as…

Interpublic Wins MillerCoors’ MC Media Account

MillerCoors has awarded its $400 million-plus media account to Interpublic’s Initiative and DraftFCB and WPP Group’s Kinetic, which will handle the business in new unit MC Media, Advertising Age reports. Kinetic and Interpublic defeated Publicis Group agencies including Starcom USA…

The Best Writing’s on U.S. TV, McKee Says

Esteemed screenwriter Robert McKee says the best writing is on TV, not in the movies, Breitbart reports. “The best writers are creating TV series. It’s all in TV,” McKee said. A ticket for one of McKee’s lectures on screenwriting can…