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TelevisionWeek's Blink page is an industry must-read, taking a sardonic look at happenings across the television business. This wry coverage is extended online and updated throughout the week.

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Reid May Still Have Some 'Wild' in Her

May 16, 2005 12:00 AM

E! Entertainment Television is in negotiations with actress Tara Reid to host the next season of "Wild On," the network's 8-year-old narrative-free travelogue series that has become girls-gone-pixilated for the basic cable set. If signed, Ms. Reid would join the ranks of perky "Wild On" hostesses Jules Asner, Brooke Burke and Cindy Taylor, who travel the world looking for the best beaches, nightclubs, parties and party people. Ms. Reid seems like a natural. She rose to fame starring in the sex comedy "American Pie" and its sequels, but has since become better known for her tabloid exploits: drinking, dancing on tables, accidentally baring her breast during a red carpet arrival and feuding with gossip columnists. Recently she has been trying to rehabilitate her image with roles such as playing a bespectacled anthropologist in the horror film "Alone in the Dark." Just last February she told the Associated Press: "You can't be a party girl forever. I'm getting older. I'm getting more mature. I've been there, done that, and now I'm ready for the next chapter of my life." Looks as though Tara will be packing her bikini for that next chapter. --JAMES HIBBERD





Family-Friendly Programming in the Pipeline

Few groups have a bigger rooting interest in which pilots the major nets pick up this week than the Family Friendly Programming Forum, set up by 40 top TV advertisers to promote shows for the whole family. For the first time all six broadcast networks participated in the program, which provides partial funding for appropriate pilots. The group had two pilots, CBS's "Clubhouse" and ABC's "Complete Savages," become series last year and has a record seven in play this year: ABC's "Commander-in-Chief" and "Soccer Moms"; CBS's "Old Christine" and "Washington Street"; UPN's "Everybody Hates Chris"; and The WB's "Halley's Comet" and the untitled Camryn Manheim project. "It's definitely going to be more than two going to series this year," said Dawn Jacobs, the forum's co-chair and VP of advertising for Johnson & Johnson. "Everybody had a much better understanding of what we were looking for." The forum will also be rooting for the return of the three shows it currently has on the air: The WB's "Gilmore Girls," ABC's "8 Simple Rules" and NBC's "American Dreams." --WAYNE FRIEDMAN



Software Hardball

Marketron, which provides sales, traffic and business intelligence tools, used to have the broadcast station market mostly to itself. Then in 2003 some former employees founded OneDomain and offered a competitive line of products. That brought several lawsuits against OneDomain and the former Marketron employees. In a press release, Marketron CEO Mike Jackson said: "We now know that OneDomain has copied substantial amounts of the source code for our products." In the most recent suit, filed last week, Marketron sued on behalf of its Tapscan subsidiary, alleging the theft of computer codes. Through its attorney and OneDomain President Ed Salgado, the company denies it stole anything or is infringing on copyrights. Two years ago Marketron reported it served more than 900 stations. OneDomain now serves more than 150 stations, virtually all taken away from Marketron. --DAISY WHITNEY