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Only a Passing Fad?

March 19, 2007 12:00 AM

While some media executives worry that YouTube is the future of entertainment distribution, Matt Blank, chairman and CEO of Showtime Networks, dismissed the video mega-site as something more akin to a trend.

"We will be sitting here a year from now and we won't be talking about YouTube," Mr. Blank said at the annual Hollywood Radio & Television Society cable chiefs luncheon. "There will be something else we're talking about."

Networks might boast about preparing for the digital future, Mr. Blank said, but "The technology is changing so rapidly that I don't think anybody has a long-term strategy for this. It's all about learning right now."