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Check the Terms of Your Restraining Order

October 5, 2008 8:40 PM

Elizabeth Reaser

Elizabeth Reaser

Your ex-girlfriend might be looking for you on Oct. 16. Even worse, she might want some cuddle time in front of the TV watching CBS’ chick-flickish “The Ex List.” The network is drumming up support for “Ex Day” as part of its marketing effort supporting the show, which stars Elizabeth Reaser as a woman who learns from a psychic that she has already dated the man she should marry. As a positive New York Times review notes, “No man in your house is going to watch with you.” On Ex Day, CBS is urging people to send a special Ex Bouquet arranged by 1-800-Flowers.com to a former squeeze. CBS also has created a Facebook application where members can build a “Mr. Right” and begin a virtual relationship. The promotions are designed “to help young women have more fun on the dating scene while growing awareness of the show,” says Anne O’Grady, executive VP of CBS marketing.

—Jon Lafayette


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