Cooking With Bravo
March 8, 2009 8:42 PM
Bravo’s taking this whole chef thing pretty seriously.
Not only does the network tout its hit show “Top Chef” any chance it gets, now it’s entering the recipe business with sister network Oxygen and Web site Cookstr.
The two networks have inked a co-branding agreement with Cookstr.com, a site that’s not for your mom’s chocolate chip cookie recipes—it’s for recipes from big-name chefs and cookbook authors.
The two NBC Universal networks have now incorporated Cookstr recipes into their respective Web sites.
This is good news for friends of Bravo and Oxygen viewers; you no longer have to worry they’ll use their same tired family recipes when you show up for their dinner parties.
—Daisy Whitney
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