Showtime’s Still Growing, Executives Say
January 14, 2009 2:34 PM
Showtime chiefs Matt Blank and Bob Greenblatt touted another strong year for the premium cable service Wednesday, hyping across-the-board gains in subscribers and revenue.
Mr. Blank said Showtime added 1 million subscribers in 2008, ending the year with 16.5 million homes. He also cited a 50% spike in video streaming at the network’s Web site, SHO.com.
The executives didn’t announce any new series or projects, but Mr. Greenblatt revealed that Laurie Metcalf, Melissa Leo and Famke Janssen will guest star in the pilot for the network’s upcoming spinoff of “The L Word.” The potential series will be set in a women’s prison.
Mr. Greenblatt said Showtime has yet to decide whether to order another season of drama “Brotherhood.”
“It’s a show that we love,” he said. “But we’re just trying to figure out what the future of it might be.”
Mr. Greenblatt, never shy with an opinion, also made a prediction regarding his broadcast peers.
“I think we will see networks giving back time to affiliates,” he said. “I believe that will happen in the next few years. And I don’t mean Fox or The CW … and I don’t think it will be CBS.”