I Finally See It
January 15, 2009 8:00 AM
Hello, entertainment business. I have finally found your coveted center. It took almost seven months of searching, but here you are. It’s like Indiana Jones finally finding the big gem.
Of course, like any great Hollywood adventure, I still need to cross the tomb, with a pit of snakes, a wall of spiders, a very narrow path and sideways guillotines flying at me to get there.
But still, I’ve found you, at last.
I need to study a little longer, but you can bet I’m already trying to figure out the way to the prize.
Hollywood is the most interesting industry I have ever done business in. The industry has so many layers it could be a video game. You’d start out combating fireballs, then graduate to soldiers to monsters to ninjas and evil wizards. Every board you complete leads to another.
While running along recently, I randomly caught a glimpse of where everything happens from in the market.
For an entrepreneur, finding this is like finding the secret chalice that holds the power to everything. I can’t believe I didn’t notice before. Maybe it was under all the assistants to assistants' assistants, or just the dizzying array of all the different kinds of producers.
I wonder if other people in the business know of it or notice it.
The ultimate prize in an industry is its levers. Now that I’ve found them, we’ll see if I can find a way to touch them.