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‘Gladiators’ Tour, Silverman’s Reality and Sweeps

January 13, 2008 10:22 PM

Some stories from this week’s TVWeek print edition …

gladiatorsquare.jpg

Exclu: “American Gladiators” is only a week out of the gate, but MGM, Reveille and NBC are moving forward with an array of brand extensions: They’re planning a nationwide tour to find new contestants, a Web site honoring the original syndicated series stacked with classic and new video clips, developing an animated series and might relocate the production to Las Vegas. Includes interview with original series creator Johnny Ferraro who declares that “Gladiators” “created reality television.”

silvermansquare.jpg Interview: NBC Co-Chair Ben Silverman details how he engineered
NBC’s recent reality ratings rise
, and keeps the ABC rivalry
alive (“Cashmere Mafia’ feels dead. We’re going to have a wide
open space for ‘Lipstick [Jungle]’”).
jerichosquare.jpg

Feature: Due to the writers strike, industry experts say the February
sweeps ratings data could be useless
(well, even moreso this time). Includes what each network has planned next month.

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