Critics Cotton to Obama’s Infomercial
October 30, 2008 8:09 AM
By and large media critics praised Sen. Barack Obama’s 30-minute infomercial that ran last night on CBS, Fox, BET, Univision, MSNBC and TVOne at an estimated cost of $3.5 million to $5 million.
Count me among those who found the time spent watching as a refreshing reminder of why this country needs a change.
It was a well-coordinated plea to appeal to the middle-class viewer who is caught in the middle of this economic mess, aimed squarely at everyone from voters facing retirement to younger voters who had just lost their jobs.
Most refreshing was the fact that Obama took the high road, unlike his opponent, Sen. John McCain, who accused Obama of already measuring the White House windows for new drapes.
That’s a snarky comment that McCain has repeated often as the gap between the candidates widens, in favor of Obama.
My question is, if Obama were indeed so cocky about winning the race, why would he spend the money on this steep-priced infomercial?