Litton's NATPE 'Ride'
January 28, 2008 7:02 AM
Monday at NATPE was a great day for Litton Entertainment. Besides seeing old and new friends, NATPE is alive and well! I truly believe that NATPE has transformed itself into a collaborative event encompassing today's evolved media.
With the first day of NATPE midway through, we have already had great meetings with Tribune, CBS, ABC, Weigel, Cox, LIN, and Sinclair. They have all been extremely receptive to our shows "Cribs," "Pimp My Ride" and "Storm Stories."
I am proud to say that we have over 70% of the country cleared with "Storm Stories," the No. 1 weather show in the world. I look forward to continued success with the launches of "Pimp My Ride" and "Cribs."
Equally impressive as we make it through the first day of NATPE 2008 is the enthusiastic response to "Better Living With Jill Cordes." Station management and group heads are reacting favorably to this green initiative, and it looks to be a huge success.
More to come...