NFL Week 16 Broadcast Preview
December 21, 2007 12:00 PM
Season’s almost done. That means games are gonna be hot as teams fight for a playoff birth or yawners as teams rest players or try out new blood.
Nevertheless, Pressbox marches on (although to the beat of a different drum.)
Last week, the “NFL on FOX” averaged an 11.2 rating/21 share with 17.7 million viewers for its week 15 doubleheader. That score marks a 6% bump over last year's 10.6/21 on the same weekend last year and was helped by bone-chilling winter weather across much of the country that kept audiences indoors.
There’s little more to be said about the Patriots and their ratings impact, but to keep the trend moving their rematch with the Jets drove CBS’s ratings to a 13.3/27 for their Week 15 single and marked the top-rated single of the year. That score is also an astounding 49% bump over last year's 8.9/20 on the same weekend.
Meanwhile, NBC's “Sunday Night Football” drew a 9.5/15 for the Redskins-Giants game, down 4% compared to last year's 9.9/16 for a Chiefs-Chargers matchup.
Looking at week 16, CBS gets the doubleheader back and wisely made the Patriots game against the one-win Dolphins is national game for the week at 4:15pm with 78% of the country set to carry the match. In earlier action, the Texans/Colts game will be carried the most by stations with 35%, followed by Browns/Bengals in 30%, Raiders/Jaguars in 21% and a Chiefs/Lions game in 10%.
In other afternoon action, Jets/titans will be carried in 10% of the country, and Ravens/Seahawks only in local markets with 8%.
Here are the announcing lineups.
|Cleveland@Cincinnati||Greg Gumbel, Dan Deirdorf|
|Kansas City@Detroit||Gus Johnson, Steve Tasker|
|Houston@Indianapolis||Kevin Harlan, Rich Gannon|
|Oakland@Jacksonville||Ian Eagle, Solomon Wilcots|
|Miami@New England||Jim Nantz, Phil Simms|
|New York Jets@Tennessee||Dick Enberg, Randy Cross|
|Baltimore@Seattle||Bill Macatee, Steve Beuerlein|
Phil Simms on the Dolphins/Patriots game“For the Dolphins I look at it this way: What state of mind will they be in? Will there be a sense of relief and a let-down because they won the game or does that give them energy and make them play better because they finally won a game? The psychological and emotional part of NFL football is a big factor with the Dolphins this week. I talked with a lot of NFL players and coaches and it was truly universal. Everyone was hoping for them to win because anyone that has ever been involved in professional football understood what a burden and what a mark it is to have on you for the rest of your life – to be part of a team that never wins a game.”
Here’s Fox’s lineup…
NFL on Fox Week 16 National (Click image to view)
|Green Bay @ Chicago||Joe Buck, Troy Aikman|
|New York Giants@Buffalo||Kenny Albert, Daryl Johnston, Tony Siragusa|
|Philadelphia@New Orleans||Sam Rosen, Tim Ryan|
|Tampa Bay@San Francisco||Dick Stockton, Brian Baldinger|
|Atlanta@Arizona||Ron Pitts, Tony Boselli|
The Peacock flexed this playoff driven game. After beating the Bears 20-16 on Monday, if they win their last two games they will clinch a Wild Card spot in the NFC. For the Redskins, who beat the Giants 22-10 last week on “Sunday Night Football,” this is a must win. Should the Redskins lose they will be eliminated from playoff consideration.
The Vikings are making their first ever appearance on NBC “SNF,” while Washington is making its second consecutive appearance on primetime after appearing one time last year.