Arthur Sando
Arthur Sando is recognized as one of the top communications executives in the media industry. His global experience encompasses Internet services, broadcast and cable television, professional sports, telecommunications, politics, film production and nonprofit foundations. He is a skilled public spokesperson with expertise in crisis communications and public policy, and is counselor to high-profile personalities
Fluent in new and traditional media, Sando is CEO of Sando Communications, a Los Angeles-based consultancy. Before that, he was Acting SVP, Communications for ION Media Networks.
Prior to that Sando was SVP, Communications for CBS Enterprises (now CBS Television Distribution); SVP, Corporate Communications for King World Productions; and VP Corporate Affairs for Comsat Corporation
He is also credited with founding and building the PR department of Turner Broadcasting System, where he began as the company’s first PR Director and rose to become VP, Marketing and Communications. Sando began his career as a radio and television news reporter and anchor, and then served as Press Secretary to a member of the US House of Representatives.
Sando is also a recipient of the National Cable & Telecommunications Association’s President’s Award.
Recent Stories by Arthur Sando
The Great Consumer Companies, When They Screw Up, Admit To Their Customers They've Done So. Does This Video Supplier Have the Guts to Say 'Mea Culpa' To Its 23 Million Subscribers?
[Editor's Note: This commentary first appeared on Jeff Grimshaw's The TV News, which can be found at www.tvnews.com, and we appreciate Jeff letting us reprint it.]It wasn’t so long ago that we were singing the praises of Netflix, calling them......
Point: PR-Wise, Rupert Murdoch Didn't Do Himself Any Good In His Appearance Before a Parliamentary Committee Last Week
[Editor's Note: This commentary first appeared on Jeff Grimshaw's The TV News, which can be found at www.thetvnews.tv, and we appreciate Jeff letting us reprint it.]As the News Corp. scandal continues to snowball, the company has done a couple of......
MSO Cablevision Speaking Out of Both Sides of Its Mouth: It Wants What It Won't Give
[Editor's Note: This commentary first appeared on Jeff Grimshaw's The TV News, which can be found at www.thetvnews.tv, and we appreciate Jeff letting us reprint it.]Cablevision Systems raised some eyebrows last week with its filing in the FCC’s proceeding on......
Hey Oprah, the Scripts You Need Most to Be Reading Are Not About Putting You in a Broadway Play
[Editor's Note: This commentary first appeared on Jeff Grimshaw's The TV News, which can be found at www.thetvnews.tv, and we appreciate Jeff letting us reprint it.]I was privileged to run the PR Department at King World for almost a decade,......
ABC Blew an Opportunity When It Announced It Was Killing 'All My Children' and 'One Life to Live'
[Editor's Note: This is the first entry from a new TVWeek Open Mic blogger, Arthur Sando. Sando is a public relations/corporate communications specialist who has worked with some of the most dynamic individuals and companies in the TV industry, most notably Ted......
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