Ratings Chart Attack! is the TV industry’s destination for a daily dose of prime-time ratings. Delivering the daily scoop on which shows are scoring. TVWeek’s Sergio Ibarra calls the winners and losers, and what it means to broadcast network programmers. From day-in, day-out ratings to long-view trends and noteworthy performances, Ratings Chart Attack! delivers.


Ratings Chart Attack!

Networks Shuffle Schedules, But ‘Idol’ Still Wins

March 13, 2008 11:42 AM

Idol Ratings

Some networks played musical chairs with their schedules Wednesday, as “American Idol” got cozy with a ratings win in its 9 p.m. time slot.

Down 3% from a week ago, Fox’s “American Idol” won again in the 18- to 49-year-old age group with a 10.1, according to preliminary Nielsen numbers. “Moment of Truth” (4.1) led off Fox’s schedule, airing in its regular time slot for the first time; it was the second highest rated show of the night. Without “Idol” as a lead-in, “Truth” slipped 33% from last week.

Fox posted a 7.1 overall to win the night in the 18-49 demo.

On NBC, which took second place overall with a 2.6, “Deal or No Deal” (2.5) and “Law & Order: CI” (1.9) swapped time slots from last week, while a new episode of “Law & Order” (3.3) anchored the night.

ABC’s “Wife Swap” (1.9) reaped some benefits thanks to the “Idol” swap, and was up 26% over last week. “Supernanny” (2.3), on the other hand, tumbled 18% from a week ago. “Men in Trees” (1.7) was on par. ABC was fourth with a 2.1.

CBS’ “Big Brother” (1.8) was down 10% from its average, with repeats the rest of the night (1.8). The network ran fourth for the night.

“America’s Next Top Model” (1.8) did well for The CW in its target 18-34 demographic, its 1.9 tying for third on the night in that demo. “Pussycat Dolls Presents: Girlicious” (0.8) was a repeat from Monday, but it tied Monday’s rating. The CW posted a 1.3 in the 18-49 demo and a 1.4 overall in 18-34.


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