About

Ratings Chart Attack! is the TV industry’s destination for a daily dose of prime-time ratings. Delivering the daily scoop on which shows are scoring. TVWeek’s Sergio Ibarra calls the winners and losers, and what it means to broadcast network programmers. From day-in, day-out ratings to long-view trends and noteworthy performances, Ratings Chart Attack! delivers.

Categories

Ratings Chart Attack!



Gains Greet ‘Gossip Girl’

April 22, 2008 12:39 PM

Gossip Girl
“Gossip Girl” gabbed again on The CW last night and posted modest gains over its last original episode, which aired back in January.

“Girl” scored a 1.3 rating/4 share in the 18- to 49-year-old demographic, according to preliminary Nielsen numbers, an 18% increase from its last original episode. The show also scored a 1.9/6 in the 18-34 demo, up 27%.

In the show’s bread-and-butter demographic, women 18-34, it saw a 38% increase from its last original episode with a 2.9/8.

The CW is gambling that its refusal to stream this season’s final five fresh episodes of “Girl” will funnel the young demographic toward broadcast.

“One Tree Hill” continued the night by holding or building on key demos, ending up with a 1.4/3 in 18-49 and a 2.0/5 in 18-34, just about on par with last week.

The CW finished the night with a 1.3/3 in 18-49, and 2.0/6 in 18-34.

CBS (4.0/10), however, won the night with its comedy block. “The Big Bang Theory” (2.9/8) and “Rules of Engagement” (4.1/10) were even with last week. “How I Met Your Mother” saw a 9% week-to-week bump while “Two and a Half Men” dropped 8% from last week. “CSI: Miami” closed the night with a 4.3/11.

ABC’s (3.5/9) “Dancing With the Stars” (4.3/11) saw a 5% upturn from last week’s low for the performance show. “Samantha Who?” was down a tick to a 2.9/7 and “The Bachelor” was flat (2.7/7).

NBC (2.8/7) trotted out President George W. Bush for a guest appearance on “Deal or No Deal” (2.7/7), which was down 7% from last week’s spring break episode. “Medium” (3.0/8) fell 6%.

“Bones” (2.6/7) on Fox (2.6/7) slipped 10% to its second-lowest rating ever. The network, in fourth place, ended the night with a “House” repeat.


TrackBack

TrackBack URL for this entry:
http://www.tvweek.com/cgi-bin/mt/mt-tb.cgi/7134

Post a comment