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Ratings Chart Attack! is the brainchild of television addict Andrew Krukowski, who delivers the daily scoop on which shows are scoring. Andrew calls the winners and losers, and what it means to broadcast network programmers. From day-in, day-out ratings to long-view trends, Ratings Chart Attack! delivers.

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NBC’s ‘Borrowers’ Has Solid Debut

June 26, 2008 10:16 AM

Baby BorrowersAfter some blah-ish summer starts, NBC’s “Baby Borrowers” arrived yesterday with a solid ratings premiere, second in the Peacock’s summer only to “America’s Got Talent.”

“Borrowers” posted a 2.8/8 in the adults 18-49 demo, according to preliminary Nielsen research. The show placed a close second to the highest-rated show of the night, just behind Fox’s “So You Think You Can Dance?” (3.0/10).

NBC rounded out the night with “Deal or No Deal” (1.6/6), down 27%, and “Celebrity Circus” (2.0/7), flat from last week. NBC finished second with a 2.1 rating/7 share.

Fox unsurprisingly took the night with “Dance,” which dipped 9% from last week. Fox ended the night with a 3.0 rating/10 share.

ABC ended another season of “Wife Swap” (1.7/6), on par with last week, while “Supernanny” (1.4/4) dropped 18%. “Primetime: Crime” premiered in its time period to a 1.8/5. ABC finished third with a 1.7 rating/5 share.

CBS was in repeats, ending with a 1.5 rating/5 share, while The CW finished fifth with a 0.7 rating/2 share. “Farmer Wants a Wife” ended its season, posting a 1.0/3, two ticks up from last week but around average for the show.

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