Ratings Chart Attack! is the TV industry’s destination for a daily dose of prime-time ratings. Delivering the daily scoop on which shows are scoring. TVWeek’s Sergio Ibarra calls the winners and losers, and what it means to broadcast network programmers. From day-in, day-out ratings to long-view trends and noteworthy performances, Ratings Chart Attack! delivers.


Ratings Chart Attack!

‘Dance’ Does Its Thing in Ratings

July 17, 2008 12:12 PM

Celebrity CircusFox cruised to another nightly ratings victory Wednesday with “So You Think You Can Dance,” while the rest of the networks bottomed out with “Baby Borrowers,” “Celebrity Circus” and “Big Brother.”

“Dance” averaged a 3.0/10 in the 18- to 49-year-old demo in preliminary Nielsen data, down two ticks from last week. Fox finished first with a 3.0 rating/10 share.

CBS’ “Big Brother” (1.8/6) tied its lowest rating ever during Wednesday’s time-period premiere. CBS took second with a 1.9 rating/6 share.

Close behind in third, NBC, with its 1.8 rating/6 share, scored series lows for “Baby Borrowers” (2.4/7) and the season finale of “Celebrity Circus” (1.6/5). “Baby” slipped 17% from last week, while “Circus” tumbled 16%.

“Borrowers,” however, was the second-highest rated show of the night.

ABC was fourth with a 1.5 rating/5 share, while The CW was fifth with a 0.4 rating/1 share.


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The shows that fail to produce good ratings, put them on the Internet. TV shows and popular video clips and movie trailers are all moving to the Internet. On popular video sites like www.hulu.com, www.zoogatv.com and www.tidaltv.com.

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