‘Fringe’ Wins Night With So-So Ratings
September 10, 2008 2:16 PM
Despite being one of the most-hyped premieres of the fall, Fox’s “Fringe” brought in only a fair amount of viewers, raising questions as to what to expect from this season.
“Fringe” drew a 3.2 rating/9 share in the 18- to 49-year-old demographic, according to preliminary Nielsen Media Research data, as well as 9 million viewers.
The numbers aren’t explosive, but neither are they abysmal, more in the decent to OK range. However, they were good enough to give “Fringe” the victory for Tuesday night among viewers 18-49.
As for a silver lining, the show carried its audience throughout the airing.
“Fringe” is Fox’s top premiere in total viewers in two years, minus any premieres after “American Idol” or sporting events.
Compared to other J.J. Abrams fare, it’s near the back of the pack, which you can read about here.
“House” premieres next week at 8 p.m., which should give “Fringe,” following at 9 p.m., a shot in the arm.
Fox also saw its second airing of “Hole in the Wall” bring in a 2.1/5.
Both ratings are more tentative than usual, as “Fringe” ran 8 to 9:35, compromising the preliminary numbers for “Wall.”
Fox finished the night in first place with a 2.9/8.
Compared with last week’s big start, “90210” lost traction, dipping 35% from last week’s 18-49 numbers with a 1.7/5, and dropping 36% in women 18-34 with a 2.9/8.
While tumbling, the show landed remarkably close to “Gossip Girl’s” successful Monday numbers.
Debuting Tuesday, “Privileged” took in a 1.3/3 in 18- to 49-year-olds and a 2.2/6 in women 18-34. “Privileged” dropped 13% in 18-49 from “Reaper’s” premiere in 2007.
The CW took fifth in 18-49 with a 1.5/4.
“Wipeout” continues to perform for ABC as two episodes (2.8/8, 3.0/8) helped boost the network to a second-place finish with a 2.7/7. “Wipeout” at 8 p.m. increased 33% from last week.
NBC, with a 2.4/6, aired “America’s Got Talent,” down 10% from last week. “Big Brother” on CBS ran two-tenths of a rating point higher than last week, while “Fashion Rocks” drew a 1.9/5, the highest number ever in the fourth year of the fashion/music event. CBS placed fourth with a 2.1/6.
Don’t like all of these letters and words cluttering up your enjoyment of the numbers? Then you’ll be happy to know this blog will feature a daily chart for prime-time ratings. Today’s is located here.
What to Watch for Tonight:
Fox: “Do Not Disturb” premieres tonight at 9:30 p.m. Just like a newsroom or a doctor’s office, the hotel shall go down in the Hall of Fame of sitcom backdrops that aren’t 1/50th as exciting as they seem on television. Also, “’Til Death” returns for a third season at 9 p.m.