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TelevisionWeek contributing writer Daisy Whitney is blogging about the pinnacles and pitfalls facing viewers who want to consume television in new ways. Check in frequently as Daisy kicks the tires on the new media juggernaut and dishes on which services do -- and don’t -- make the cut.

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Trial and Error



LonelyGirl’s Has New Digs, But YouTube Still Easier

September 21, 2006 12:10 PM

So LonelyGirl15 has a new home. Or several, I should say. (http://www.tvweek.com/news.cms?newsId=10763). After the Internet video phenomenon on YouTube was “outed” as an experiment by a pair of filmmakers, the creators “Revverized” their videos last week. The videos now have a second home on video-sharing site Revver.com, which matches viral video with advertising, letting creators make money.

However, one of the reasons for YouTube’s rampant success is that it is ultra easy to use. Can the same be said of Revver? Let’s find out.

On Saturday Sept. 16, I visit Revver.com. LonelyGirl’s video is on the home page under the heading “Editor’s Pick.” I click on the video and then press the arrow button in the middle to play the clip. I watch LonelyGirl’s escapades one night in a park. The best part for her creators is the still image at the end – and ad for the movie “The Last Kiss.”

Revver includes the standard YouTube-esque features that users like, such as ratings and number of views. But when I click on the link for LonelyGirl’s name I cannot access any information because I am not a Revver member. I sign up quickly to become one, simply supplying an email address and password. I go back to her video and click on her profile information. But it’s “private.” So I watch some more LonelyGirl videos on Revver and try the fast forward scroll button, but it doesn’t work well. It won’t jump ahead to the end of the video.

I open a YouTube window to compare the two services side by side. On YouTube, I can save to favorites, add to a blog or email the video. But on Revver, I don’t see links for those options. I hate to admit it, but YouTube is still the ultimate in user-friendliness.

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Comments (1)

The trick about revver is that it's not really meant to be used as a social networking site the way that YouTube is. It's more of a solution provider than anything. They've got a pretty extensive APi that can be used to build your own video portals, and more specifically in this case, allow you to upload/play your videos in a personally branded flash player on your own site... or... and this is huge if you're familiar with youtube, allow you to create podcasts and provide actual MOV downloads of your videos to your viewers. Load up the RSS feed into iTunes... let it download new episodes as they come out... they appear on your ipod the next time you look. Pretty amazing stuff really.

Revver specifically avoids creating too much buzz around their own site so that they can avoid competing with their own users who are trying to build video-sharing sites of their own.

:)

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