Innertube’s Got a Lot of AT&T
October 11, 2006 10:59 AM
Today my magic 8-ball says go to CBS’s broadband site innertube.
Immediately, I’m drawn into the site at CBS.com/innertube. About three-quarters of the home page is occupied by an image for “The Unit.” Then a few seconds later it switches to an image of “Class” and then “How I Met Your Mother” and so on. At the top of each show image are the words “watch full episode now.” Straightforward and direct.
I opt for “The New Adventures of the Old Christine.” Another browser window opens listing links for full episodes, behind-the-scenes content and “next on the show.” We’re talking simple, easy navigation here.
On the right side are options for video-player settings. Truth be told, I’ve never really known which one I’m supposed to pick – Windows or Real. So I pick Windows. The video begins playing in an embedded player. A menu remains up on the right hand side with the listings for the other videos still up on the left, making for an easy exit if need be. There’s also a static ad for AT&T below the player.
The episode is split into four parts. I fast forward to the end of part one.
But then I’m kind of hanging out in a no-man’s land for 20 or 30 seconds. The screen is completely black with a message in the status bar that it’s “buffering,” which is just so 1990s dialup. Then, part two of the show starts up. I scroll to the end of that and am greeted with the same blank screen.
So I click on the video link below for “Class.” I scroll to the end of part one, but this time a short AT&T ad plays and then I’m right back into the show. No buffering this time. And I must confess, I’d rather watch the ad than the blank screen.
Tomorrow I’m going to check out the original content on innertube, such as “Hook Me Up.”