TelevisionWeek contributing writer Daisy Whitney is blogging about the pinnacles and pitfalls facing viewers who want to consume television in new ways. Check in frequently as Daisy kicks the tires on the new media juggernaut and dishes on which services do -- and don’t -- make the cut.


Trial and Error

Stay Tuned for Social Networking on NBC

May 8, 2007 12:25 PM

Can you even stand the anticipation? Next month NBC.com finally launches social networking. I’m marking down the days on my calendar.

Actually, this should be an interesting experiment for the success of social networking on network Web sites, especially because NBC has been so vocal about the pending introduction.

There’s a preview of what the social networking network will look like.

The options do look pretty cool—widgets, photo galleries, video galleries, buddies, personalized profiles, etc. The real question will be how much control NBC exerts over this environment and how much willingness the network has to step back and really let the fans create this social network.

Stay tuned.


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