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TelevisionWeek contributing writer Daisy Whitney is blogging about the pinnacles and pitfalls facing viewers who want to consume television in new ways. Check in frequently as Daisy kicks the tires on the new media juggernaut and dishes on which services do -- and don’t -- make the cut.

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Trial and Error



NBC Truly Is Everywhere

January 7, 2008 2:48 PM

You know how NBC Universal is really big on the whole idea of getting its content everywhere online? There's NBC.com, Hulu, NBC Direct, the company's own free download service, and others.

In keeping with that philosophy, at NBC Universal's CES booth you'll find folks passing out USB thumbstick drives. What do you with the thumbstick drive, you ask?

You just stick it into a USB port right in the middle of one of several kiosks at the booth and choose which NBC show you want to download from a touch-screen.

That, my friends, is how serious NBC U is about content ubiquity.

(I picked an episode of "30 Rock.")

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