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TelevisionWeek contributing writer Daisy Whitney is blogging about the pinnacles and pitfalls facing viewers who want to consume television in new ways. Check in frequently as Daisy kicks the tires on the new media juggernaut and dishes on which services do -- and don’t -- make the cut.

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Trial and Error



No Religion, Politics, or Sex on Twitter!

October 17, 2008 7:00 AM

Anyone who has an online presence these days knows that managing your personal and professional personas on the Web can be tricky. Should you twitter your bad date? (No!). Should you friend up an ex on Facebook? (Um, be careful there). Should you blast your boss? (Only if you want to get fired).

Susan Bratton

Susan Bratton, Personal Life Media

But what should you do online? How should you balance your personal and corporate identities? Susan Bratton, the CEO of podcast network Personal Life Media, wrote an excellent blog post on this topic recently and here are some of her tips.

  • “When developing an online persona, it’s important to initially strike the appropriate balance between your personal and business lives for both you and your business and be consistent moving forward.”

  • “Consider always being you everywhere (use your real name) and never leaving anything online that can hurt your reputation or your company’s standing.”

  • “Consider cultural differences in this new, global medium.”

  • “Choose relationships wisely. Have clear criteria for who you ‘friend.’”

  • “Regarding religion, politics, sex, drugs/alcohol and racial conversations—if in doubt, leave it out.”

  • “Remember that the Net never forgets’—what you put online may be read by clients, your children, friends and enemies forever.”

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    Comments (3)

    But I rely on religion, politics, and sex to get hits! Dur!

    I would tend to agree, but there are advantages to having things "one way." For example, people who know me in RL can find my blog easily enough, but it tends to be more difficult to go the other way, if you're careful about what you post.

    For example, my LinkedIn and Facebook pages (both of which use my real name) link to my blog, but my blog doesn't go back. That's not a big deal, because my blog tends to be the audience that knows me only online. In contrast, my Twitter account points to my blog, but also transparently feeds the status of my Facebook account.

    This can be important if your work or family situation demands a level of anonymity. In such cases, it's actually a form of anonymity, because you're not denying the or hiding an online identity... just keeping it somewhat separate from your offline one. - Tim

    P.S. To be fair, I've posted things on my blog in recent months that would make it easier to connect the two identities, but this is less of an issue for me now that my sons are older, and less likely to be upset by me posting articles about parenting that discuss them in a less-than-anonymous fashion.

    johnfoster:

    unless your show is about alcohol, or in my case beer. then it's almost required to say, I'm drinking this awesome and all'ya'all should get here before it's gone!

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