Online Video Viewership Continues to Climb
December 11, 2008 7:00 AM
In the U.S., we watched 13.5 billion online videos in October, up 45% from last year, according to online measurement service comScore. We’re also watching for longer, spending 3 minutes per video, up slightly from 2.7 minutes.
YouTube still dominates, with almost 5.4 billion videos viewed in October, representing about 40% of all videos watched on the Internet. But Hulu is rising in popularity and had 235 million videos viewed in October, with the average viewer watching nearly 12 minutes at a time.
So what are you watching these days? Tell me which videos are catching your eye and why.