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TelevisionWeek contributing writer Daisy Whitney is blogging about the pinnacles and pitfalls facing viewers who want to consume television in new ways. Check in frequently as Daisy kicks the tires on the new media juggernaut and dishes on which services do -- and don’t -- make the cut.

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Trial and Error



This Is Your Brain on Hulu

February 2, 2009 8:09 AM

Alec Baldwin is right. What are you gonna do—turn off BOTH your TV and your computer? Never.

That’s where Hulu’s got you and your brain, which it will reduce to a gelatinous cottage cheese mush with its free delivery of TV.

Or so Hulu says in its first Super Bowl ad, which that ran yesterday.

Solutions Research Group predicted that Hulu’s awareness among all online Americans would rise from 24% to 40% after the ad ran.

What did you think of the spot?


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Comments (3)

grecian:

I've been watching programs on Hulu since it started. It's a nice site. I also use it with Boxee on my television.

Hulu could be NBC's salvation - if they'd just take off the brakes. Play NBC's live stream, but with web-only commercials; As the ads are all yours, you keep all the money and make a profit for first time in years! Instead, they just play clips and selected shows. Fail.

Freedom:

I am fearfull that Hulu and other huge media corps are telling us litteraly what they are or are going to do... Think people, they are telling you what they are going to do before they do it, so that you are willingly participating. They feel they can not corrupt you with out telling you first. THINK! DONT BE A COW!!! These companies need to gelatinize our brains as they say, in order to easier control us when the time comes. (CONTROL) Trick us into believing that what they say is truth and not a plan to protect themselves and there investment (INVESTMENT) The world and all the money in it. Preservation of themselves, for when a time comes of mass histeria... THINK THEY ARE TELLING YOU WHAT IS TO COME RIGHT IN YOUR FACE...ASK YOURSELF: IF I TOLD YOU I WAS GOING TO PUNCH YOU IN THE FACE WOULD YOU STAND THERE??? WELL THEY LAUGH AND SAY WHAT WILL YOU TURN OFF YOUR TV AND INTERNET??? They are telling you they are taking over and there is nothing you can do, HAHAHAH!!! Don't let yourself be tricked! Who are aliens?? Not martians, but people who do not nesecarily belong. Dont you think that the most elite people of the world are aliens? They are obviously not martians but do not normally belong, from somewhere else..... Alien does not mean creature from space. THEY ARE TRYING TO TAKE OVER THE WORLD AND ARE PLANING ON USING A TECHNIQUE OF MIND CONTROL THROUGH INTERNET AND TV. Remember old movies used subliminal messaging.. That was the 1920's this is 2009 don't you think that they have a better form, maybe a mind gelatinizing form.. Simple as slowing the brain, making you not as aware or dulled senses... THINK DONT BE A COW AND GET PROCESSED WITH EVERY MEMBER OF YOUR FAMILY... JUST SOME RADICAL THOUGHTS OF MINE I LIKE TO THINK THESE ARE IN NO WAY MY PERSONAL OPINION..

THINK PEOPLE! DONT LET YOUR BRAIN TURN TO MUSH. THOUGHTS THAT VANITY AND COOL MUSIC AND STAYING ON TOP OF THE CELEBRITY NEWS ARE WHAT YOUR BRAIN NEEDS. LIFE IS ABOUT FRIENDS AND FAMILY NOT COOL VIDEOS THAT WILL NEVER FURTHER YOU IN THE WORLD. THEY ARE TRYING TO HOLD YOU DOWN!!!

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