TVBizWire

Digital Transition Fails to Spur TV Sales DJ

The transition to digital from analog television signals is failing to spur sales of higher-end television products, with consumers instead opting for modest adjustments by buying low-cost converter boxes, Dow Jones reports. Research firm Display Search expects the transition to lift TV sales by 2%, while a Nielsen survey in November found 38.3% of consumers planned to buy a converter box rather than a more pricey alternative.
—Aimee Picchi

Comments (1)

EmmGee-Ohio:

Hmmm, you think it may just be the economy and people losing jobs??? I would think it could be.

Strange how that's not in the story at all, but is a HUGE factor!

I also know that advertising revenue is down too, which may also be a factor. Nothing said about that in the story.

The reposting of the story SHOULD be a bit longer.

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