NBC Rolls Out Pilot Online for New Show, Ahead of Its Debut on the Network TheWrap

Ahead of its debut on the network, the pilot for an upcoming NBC show has been released online, reports TheWrap.com. The special release of "Awake" is part of a recent trend toward finding ways to drive audience interest before a show’s premiere, the story notes.

"Awake" is being made available for two weeks before its debut March 1, the story says. The drama stars Jason Isaacs as a detective who wakes up after a car accident to find that he's living in two realities -- one in which his wife survived the crash and a second in which his son survived, the piece adds.

NBC used a similar strategy with "Smash," releasing it online before its debut date.