'Awake' Premiere Fails to Snap NBC Out of Its Thursday 10 p.m. Doldrums TVbytheNumbers
NBC’s new series “Awake,” premiering against repeat programming on CBS and ABC, was a case of good news/bad news for the Peacock Network, TVbytheNumbers.com reports.
The good news is the show did better than the 1.4 for “The Firm” in the 18-49 demo in its spring debut in the time slot, and gave NBC its highest non-sports number for the time slot since April 2011. The bad news is it still only did a 1.9 average rating in adults 18-49.
The top show of the night -- by a lot -- was Fox’s two-hour “American Idol,” which pulled a 5.3 rating in 18-49. CBS’s repeat of “The Big Bang Theory” was next with a 3.2.
Fox’s 5.3 average for prime time easily won the night in the 18-49 demo, ahead of CBS (2.1 average with almost all repeats), NBC (1.9), Univision (1.4) and an all-repeat lineup on ABC (1.1).