Cable Sitcom Making Strides in Syndication, Now Sold in 65% of U.S. TVWeek
CBS Television Distribution reports that a popular cable sitcom has made syndication deals bringing the series to more than 65% clearance in U.S. markets. The series is TV Land’s “Hot in Cleveland,” which was picked up by stations including CBS’s WLNY New York, KCAL Los Angeles, WPSG Philadelphia, KTXA Dallas-Fort Worth and KBCW San Francisco.
Also picking up the show were Weigel Broadcasting's WCIU, Sunbeam Television's WLVI Boston, Gannett's WATL Atlanta and Belo's KHOU Houston. The company reports that stations in the Sinclair, LIN, Cox and Meredith broadcast groups also have bought the series.
“Those sales encompass nine of the top 10 broadcast markets and 18 of the top 20 for a 2014 launch,” the company reports. “The sale of ‘Hot in Cleveland’ to CBS-owned stations in top markets now marks the third off-net sitcom buy for those stations, after the group bought Warner Bros.' ‘2 Broke Girls’ and ‘Mike & Molly’ last month. CBS's acquisition of the formerly independently owned WLNY in December has added another competitive sitcom buyer in big markets, along with Tribune, Fox and Weigel in Chicago.”
Said CTD President of Sales Joe DiSalvo: "Stations have enthusiastically embraced ‘Hot in Cleveland’ and see huge potential for this sitcom in their lineups. ‘Hot in Cleveland’ has been a breakout hit for TV Land and is a perfect fit for the broad audience of broadcast syndication."