'Queen Latifah Show' a Go for 2013 After Key Station Group Signs On Deadline
Queen Latifah’s syndicated daytime talk show is a go for a fall 2013 launch after landing a key station group, Nellie Andreeva reports on Deadline.com. In what the report calls a “competitive situation,” “The Queen Latifah Show” landed a premium deal with the CBS TV Stations, which will run it as a strip on the group’s 16 CBS O&O’s.
The Sony Pictures TV show is executive produced by Latifah, Will Smith and Jada Pinkett Smith. It is expected to showcase Latifah’s comedic and musical talents along with her hosting duties.
Andreeva writes: “Shortly after the dust settled on this fall’s syndicated daytime talk show launches that failed to produce a breakout hit, Sony TV began conversations with station groups about the Queen Latifah talker, garnering interest from multiples places. I hear negotiations went down to the wire with the CBS and NBC station groups. The sale comes exactly a year after Sony TV, Queen Latifah and Shakim Compere’s Flavor Unit and Will Smith and James Lassiter’s Overbrook Entertainment closed a deal to develop a daytime talk show for the Oscar-nominated actress to host. In May, Corin Nelson was tapped as executive producer.”
The deal marks a departure for the flagship CBS stations in particular in that it does not involve a program from sister company CBS TV Distribution.
The report notes: “In the three hours of daytime dedicated to syndicated product, most of the CBS O&Os carry the top daytime syndicated show, ‘Judge Judy’; the top daytime talk show, ‘Dr. Phil’; as well as a mix of ‘The Doctors’ (New York, Los Angeles), ‘Rachael Ray’ (San Francisco) and struggling freshman ‘The Jeff Probst Show’ (Chicago) in the third hour. All those shows hail from CBS TV Distribution.”