ABC's Oscars Telecast Sells Out of Ad Time -- Fast LA Times, TVWeek
ABC announced that its Academy Awards telecast has sold out of commercial time, with the sellout coming at the fastest pace for the telecast in more than a decade.
The Oscars were virtually sold out by Christmas, the network revealed. The show is set to air Sunday, Feb. 24.
The network is fetching about $1.7 million to $1.85 million for the telecast, a rate increase from last year, the Los Angeles Times reports.
Among the performers lined up for this year’s Oscars are Barbra Streisand, Adele and Norah Jones. Recently announced presenters include Meryl Streep, Octavia Spencer and Christopher Plummer. The ceremony will feature a tribute to the James Bond movie franchise.