After Weeks of Controversy, and Amid Ongoing Legal Battle, Dish Announces Nationwide Rollout of Its New Hopper With Sling DVR TVWeek
The ad-skipping Hopper DVR from Dish Network that has been at the center of controversy since it was banned by CBS from receiving a CNET tech award is being rolled out nationally.
Dish announced today that the Hopper with Sling Whole-Home HD DVR is being made available nationally to consumers. The company is touting the device’s award as “Best of Show” at the Consumer Electronics Show -- an award that went to the device only after CES severed ties with CBS-owned CNET, as previously reported.
CBS was accused of censorship in the aftermath of its decision to step in and prevent CNET from honoring the Dish technology. The device is at the center of a legal battle between Dish and the broadcast networks, who are unhappy with the DVR’s ad-skipping capabilities.
“This is the first whole-home HD DVR to have Sling technology built in so you can literally take your entire DVR -- live TV and recorded programs -- on the go with your mobile devices,” a spokesperson for Dish said. “You can also download content to mobile devices for viewing later without an Internet connection. Hopper with Sling is debuting with a new multimillion-dollar marketing campaign featuring Dish’s ‘Boston Guys.’”
In announcing the rollout, the company noted: “Sling technology is now built into each new-generation Hopper. It works by encoding and redirecting -- or place-shifting -- a live or recorded TV signal from the Hopper to Internet-connected iOS and Android tablets and smartphones. The Dish Anywhere experience is also available on PCs and Macs.”