Oxygen Expands Development Slate, Signs First-Look Deal With Wendy Williams TVWeek
Oxygen Media, which is working on expanding its original programming, announced it has signed a first-look development deal with talk show host Wendy Williams.
“After reinforcing its position as the youngest women’s network and #1 women’s cable network on Monday prime for all key demos in 2012, Oxygen Media continues to drive its ‘Live Out Loud’ branding by announcing today a 20 percent increase in original programming with the expansion of its original schedule from two to three nights a week,” Oxygen noted.
“In addition, the network announced an exclusive first-look development deal with renowned talk show host Wendy Williams, who will bring her talent and creative concepts to Oxygen. The network will expand its aggressive slate with a new development project, ‘Secret Celebrity,’ featuring the hottest celebrities in disguise who surprise unsuspecting fans, friends and family, as well as a new pilot titled ‘This Week The Award Goes To …,’ a comedic talk show that doles out over-the-top awards to the most deserving newsmakers in pop culture.”
The network added: “Oxygen’s robust 2013 lineup includes returning series ‘I’m Having Their Baby,’ the network’s highest rated new series of 2012, and the popular tattoo competition series ‘Best Ink,’ with new host Pete Wentz. The eagerly anticipated modeling competition series ‘The Face,’ starring celebrity supermodels Naomi Campbell, Karolina Kurkova, Coco Rocha and famed photographer Nigel Barker, premieres on February 12 at 9 p.m. ET/PT.”