Weak Premiere for New NBC Drama Series on a Bad Night for Broadcast in General TVbytheNumbers
Viewer numbers were soft for two new summer broadcast series and a season premiere Sunday night, with a new show from NBC faring especially poorly. The Peacock’s two-hour opener for the cop drama “Crossing Lines” generated only a 0.7 average rating in the key 18-49 demo, based on Nielsen overnight reported by TVbytheNumbers.com.
“Crossing Lines,” starring William Fichtner and Donald Sutherland, opened against ABC’s one-hour series premiere of the reality competition “Whodunnit?,” which managed a 1.3 in the 18-49 demo. But both new shows finished behind a couple of animated reruns on Fox in the 9 p.m. hour -- “Family Guy” (1.5 average) and “American Dad” (1.4).
“Whodunnit?” fared even worse than the NBC premiere in total viewers, averaging 4.04 million to 4.37 million for “Crossing Lines.”
Meanwhile, ABC’s summer premiere of “Celebrity Wife Swap” matched “Whodunnit’s” 1.3 average in viewers 18-49, equaling “Swap’s” all-time low and off 19% from the show’s most recent original installment, back in May. It was down a hefty 46% from the winter premiere in February.
With an all-repeat lineup, Fox managed to finish in a tie with ABC for first place in the 18-49 demo for prime time overall. Fox and ABC averaged 1.1 ratings, followed by NBC (0.8 average), Univision (0.7) and CBS (0.6). CBS, which also aired all reruns, turned it around in total viewers, finishing first with 4.9 million, followed by NBC (4.2 million), ABC (4.0 million), Fox (2.5 million) and Univision (2.1 million).