Former WB Exec to Lead Ad Sales for Twentieth TVWeek
The former head of ad sales for Warner Bros. Domestic Television Distribution will lead media sales at Twentieth Television. Twentieth announced that Michael Teicher has been named executive VP, media sales.
Teicher will be based in New York and will report to Greg Meidel, Twentieth Television president. Teicher, who will oversee sales for 20th Century Fox TV and Debmar-Mercury programming, succeeds Joe Oulvey.
In a statement announcing the move, Meidel said: “Michael is a tremendous addition to the Twentieth Television team. Having overseen media sales of some of syndication’s most popular and influential properties, he is poised to bring his strategic thinking and decades of expertise within the ad sales community. Michael will plan, position, and execute advertising strategy and brand integrations for Twentieth Television and Debmar-Mercury.”
The announcement adds: "As part of his responsibilities, Teicher oversaw the operation responsible for selling national advertising time for such first-run series as 'TMZ,' 'The Ellen DeGeneres Show,' 'Extra,' 'The People’s Court,' 'Judge Mathis,' and 'Bethenny' as well as off-network series 'Big Bang Theory,' 'Friends,' 'Two and A Half Men,' 'The Middle' and 'The Closer,' to name a few."
Teicher was previously with Replay TV, Turner Broadcasting and Major League Baseball.