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Chief of Digital Division of NBC News Reportedly Negotiating to Head Up a News Division at Twitter

Oct 9, 2013  •  Post A Comment

An executive at NBC News is reportedly negotiating to run a news division at Twitter.

"[Vivian] Schiller is in negotiations to become Twitter’s first head of news after she was offered the newly created role, The Post has learned," writes Claire Atkinson and Keith Kelly in the print edition of the New York Post. In its online version, that was changed to "Schiller, 52, is in negotiations with the microblogging service to become its first head of news, The Post has learned. A source said that Schiller has yet to decide whether to take the newly created position. She was not immediately reachable. Twitter didn’t immediately respond to a request for comment."

All Things D first reported that Schiller was being considered for the job.

According to Schiller’s official NBC bio, "As Senior Vice President and Chief Digital Officer at NBC News, Vivian Schiller leads NBC News Digital, the digital division of NBC News. Her responsibilities include strategic oversight of the network’s presence on the web, in mobile and devices, and on social media, including NBCNews.com, TODAY.com, theGrio.com, NBCLatino.com, iVillage.com, NBCPolitics.com, Nightly News, Meet the Press, Rock Center, Dateline, Newsvine, EveryBlock, BreakingNews, and the existing apps and digital extensions of these respective properties. She joined NBC in July of 2011."

Prior to joining NBC News, Schiller was the president and CEO of National Public Radio (NPR). Schiller resigned from NPR in 2011 "after back-to-back controversies involving the political views of an NPR analyst, Juan Williams, and two NPR fund-raising executives," according to The New York Times. Prior to joining NPR Schiller was in management at The New York Times.

The All Things D story says "Other candidates for the [Twitter news] position include Jim Roberts, formerly of the New York Times and most recently Reuters, as well as Emily Bell, the director of Tow Center for Digital Journalism at Columbia Journalism School.

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