CBS's 'Big Brother' Wins the Night With Its Sunday Premiere TVbytheNumbers
CBS's new season of reality competition "Big Brother" made its Sunday debut, carrying the night in broadcast prime time and helping CBS claim a share of No. 1 for the night, based on Nielsen overnights for the key 18-49 demo.
TVbytheNumbers.com reports that "Brother" delivered a 1.8 average in viewers 18-49 -- well ahead of the best any of the broadcast competition could muster. Its closest rivals were ABC's two-hour "Rising Star" and a "Family Guy" rerun on Fox, with both programs delivering 1.2 averages.
"Big Brother's" numbers, however, were down from previous outings -- off five-tenths from Thursday's installment and down one-tenth from the Sunday premiere a year ago.
CBS's drama series "Reckless" premiered with a 0.7 in 18-49, while the season premiere of "Unforgettable" pulled a 0.9 -- off four-tenths from its premiere last summer.
That 1.2 average for "Rising Star" represented a decline of three-tenths from last week for the ABC show, while "Wipeout" matched last week's 1.0 average in adults 18-49 as ABC tied CBS for No. 1 overall in the demo.
NBC was paced by a 1.1 average in adults 18-49 for its two-hour special "Last Comic Standing Room Only," pulling a 0.7 for a two-hour repeat of "American Ninja Warrior."
Fox aired all repeats and wound up in a tie with NBC for third place overall among the broadcast nets.
For prime time overall, CBS and ABC led the 18-49 demo with 1.1 averages, ahead of NBC and Fox (both with 0.9 averages) and Univision (0.7). CBS rolled to a win in total viewers with 6.1 million, topping ABC (4.5 million), NBC (3.1 million), Fox (2.0 million) and Univision (1.9 million).