Al Jazeera America 'Trending in the Right Direction,' Says Its President LA Times
Al Jazeera America President Kate O’Brian told attendees at the Television Critics Association conference that the network is “trending in the right direction,” reports the Los Angeles Times.
The network, which is funded by the government of Qatar, has attracted low ratings and remains available in fewer than 60 million homes, the piece notes. The network has spent what the publication calls “hundreds of millions of dollars in an attempt to establish a news platform here.”
O’Brian, a former top executive at ABC News, said the network isn’t under pressure to deliver immediate success. "We have extremely supportive corporate parents," she said. "We are here for the long run."
"O'Brian cited the channel's recent Peabody Award and Robert F. Kennedy Award for Excellence in Journalism wins for its documentary series 'Fault Lines' as evidence of the high-quality content on Al Jazeera America, which launched in August," the story reports.
O'Brian was asked to talk about Al Jazeera America's role vs. that of CNN, Fox News and MSNBC, and said: "We’re the place to go when you want unbiased, in-depth news. Our agenda is to tell stories from the ground up."
The news channel has 12 bureaus around the United States and a staff of more than 800 employees, the Times notes.