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Sheen Could Reap Hundreds of Millions From ‘Anger Management’ Thanks to Unique Syndication Deal with Debmar-Mercury

Jul 22, 2011  •  Post A Comment

With his television sitcom project "Anger Management," Charlie Sheen could stand to earn hundreds of millions, thanks to a creative syndication component to the deal with Debmar-Mercury, according to The Hollywood Reporter.

While he won’t earn as much as he was receiving on a per-episode basis for "Two and a Half Men," Sheen has a deal that gives him more than 20% of the backend, significantly more than a traditional TV arrangement, the piece notes.

According to the story, "The plan is to follow a variation on the ’10-90′ path pioneered by Debmar-Mercury co-presidents Mort Marcus and Ira Bernstein, who originated the model for Tyler Perry’s TV projects, including ‘House of Payne’ and ‘Meet the Browns.’ They will produce six to 12 episodes with Sheen for a test run on a cable network, station group or even a digital service like Netflix. If those airings meet a certain ratings threshold, as many as 90 more episodes would quickly be ordered and produced. The Debmar-Mercury model is predicated on very little upfront money for talent willing to bet on themselves. While the company does pay the traditional costs of renting a studio and producing a show, costs are amortized over 100 or so episodes."

The show will produce six to 12 episodes for a test run on a cable network, station group or digital service such as Netflix. If the show attracts just half of the 15 million or so viewers who tuned in to watch Sheen on "Two and a Half Men," he could earn hundreds of millions by the second or third sales cycle in the syndication market, the story says.

3 Comments

  1. winning!

  2. Sheen Could Reap Hundreds of Millions From ‘Anger Management’ Thanks to Unique Syndication Deal with Debmar-Mercury THR
    OR probably get NOTHING!

  3. Smartest move ever. For the production company and Charlie Sheen. He’s to screwed up to invest any significant money to potentially support his bad habits, yet he will be able to prove himself worthy if he stays straight, which is really the question. But the Tyler Perry format is a low risk approach and the only structure Sheen’s gonna get.

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