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Super Bowl Sets Ratings Record in Metered Markets

Feb 4, 2013  •  Post A Comment

The CBS broadcast of Super Bowl XLVII yesterday, Sunday, Feb. 3, 2013, "scored the highest [ratings] in history in metered markets," CBS announced.

Here’s the full news release:

CBS SPORTS’ COVERAGE OF SUPER BOWL XLVII SCORES HIGHEST RATING IN HISTORY

Baltimore’s Win Over San Francisco Earns Overnight Rating/Share of 48.1/71 in Metered Markets

CBS Sports’ coverage of Super Bowl XLVII featuring the Baltimore Ravens’ 34-31 win over the San Francisco 49ers on Sunday, Feb. 3 (6:30-8:45 PM and 9:15-10:45 PM, ET), earned an average overnight household rating/share of 48.1/71, the highest-rated Super Bowl in the metered markets in history (2/6/11; 47.9/71; Fox; Green Bay-Pittsburgh).

This year’s 48.1/71 is up +1% from last year’s 47.8/71 (N.Y. Giants-New England) in the metered markets. Rating excludes from 8:45-9:15 PM, ET during power outage.

The Super Bowl XLVII rating/share peaked at 52.9/75 from 10:30-10:45 PM, ET. Following is a breakdown of the ratings by half-hours.

Nielsen fast affiliate data released at 11:00 AM, ET is not time adjusted and will not reflect CBS’s actual Sunday’s time adjusted fast national ratings that will be available from CBS later today.

(All times ET)

6:30-7:00 – 42.6/67 8:00-8:30 – 48.2/71 9:15-9:30 – 47.9/68

7:00-7:30 – 46.3/71 8:30-8:45 – 48.3/71 9:30-10:00 – 49.6/70

7:30-8:00 — 47.9/72 8:45-9:15 — 46.5/68 10:00-10:30 – 51.3/73

10:30-10:45 – 52.9/75

Top 10 Rated in the Metered Markets

1. Baltimore 59.6/83

2. New Orleans 57.1/77

3. Washington, DC 56.9/80

4. Norfolk 55.8/76

5. Dayton 54.6/72

6. Columbus, OH 54.3/73

7. Indianapolis 54.2/76

8. Richmond-Petersburg 53.7/74

9. Milwaukee 53.4/73

10. Jacksonville 53.3/70

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