NBC Universal may have lost “Project Runway,” but it’s keeping a tight grip on the production company that helped create the hit for Bravo.
Magical Elves, which produced “Last Comic Standing” for NBC as well as “Project Runway” and “Top Chef” for Bravo, has signed an exclusive overall first-look deal with NBC Universal.
The agreement gives NBU Universal’s broadcast, cable, digital and wireless properties the first crack at ideas developed by Dan Cutforth and Jane Lipsitz of Magical Elves. They also have opportunities to work on projects developed by NBC Universal units.
“I’ve worked with Jane and Dan for over 10 years,” said Jeff Gaspin, president and chief operating officer, Universal Television Group. “They are great producers with original voices and a special knack for casting. Their track record of success speaks for itself, and we’re thrilled to have them here at NBC Universal.”
“This is an exciting milestone for our company and a chance to build on a relationship that has already borne a good deal of success,” said Mr. Cutforth.
“We have found NBC Universal to be great creative partners,” said Ms. Lipsitz. “This deal represents amazing opportunities on multiple platforms, not just in unscripted television but in the scripted and digital spaces as well.”
The Weinstein Co. last month agreed to move “Project Runway” from Bravo to Lifetime. NBC Universal has sued, claiming breach of contract.