In Depth

17th Annual Webby Award Winners Announced — Winners Include Mars Curiosity Rover, The Verge, Google Maps for iPhone, Charlize Theron, Red Bull Stratos, Humans of New York, HuffPost Live and Songza

Press release from the Webby Awards: NEW YORK, April 30, 2013 — Mars Curiosity Rover, The Verge, Google Maps for iPhone, Charlize Theron, Red Bull Stratos, Humans of New York, HuffPost Live, and Songza are just some of the Webby…

MTV Greenlights Pilot for TV Adaptation of ‘Scream’ Film Franchise at 2013 Upfront — Network Also Announces Three New Series Greenlights, Third Season of ‘Snooki & JWoww’ and Impressive Slate of 15 Returning Hits

Press release from MTV: NEW YORK, NY (April 25, 2013) — MTV announced today a pilot greenlight based on the hugely successful horror film franchise “Scream” with Dimension Films for MTV, plus the addition of three new series to its…

DIY Network Announces New Renovation and Restoration Shows for Vanilla Ice, Rev. Run, Bronson Pinchot and Daryl Hall

Press release from DIY Network: NEW YORK — April 23, 2013 — DIY Network, the go-to destination for rip-up knock-out home improvement television, announced today that it has added four exciting new series featuring celebrities with a passion for home…

Style Media Adds Nine New Series to Broad Development Slate for 2013-2014

Press release from Style Media, April 18, 2013: Style Media announces broad development slate for 2013-2014 with the addition of nine new concepts which focus on the network’s key pillars of beauty and fashion as well as home design and…

Eva Longoria to Star in Hulu’s Latest Foray Into Original Content — Ad Age Digital Conference Attendees Get Sneak Peek at ‘Mother Up’

By Michael LearmonthAdvertising Age Hulu’s latest foray into original content is a half-hour animated comedy about a disgraced former record exec who flees to the suburbs to give motherhood a try — with mixed results. Former "Desperate Housewives" star Eva…

Glenn Beck’s TheBlaze Tests Live Commercials — Other Ideas in the Wings to ‘Transform Advertising’

By Jeanine PoggiAdvertising Age Glenn Beck’s fledgling cable network, TheBlaze, will test live commercials this week as part of an effort to keep viewers during breaks and counter ad-skipping via DVRs. Four live 90-second commercials will air during Mr. Beck’s…

Why Isn’t Les Moonves Making Upfront Predictions? CBS Bigwig’s Uncharacteristic Silence Has Media Buyers on Edge

By Jeanine PoggiAdvertising Age During the TV upfronts, there’s one thing buyers have come to expect as much as star sightings, free-flowing booze and Fox-party shrimp: Chest-thumping over price increases by CBS’s Les Moonves. But this year, there’s been nothing…

Linda Yaccarino, President of Ad Sales for NBCUniversal, Prepares to Meet the Challenges — and Advantages — of Having So Much Content

By Jeanine Poggi, Advertisng Age Don’t tell Linda Yaccarino she’s in the business of selling TV spots. Instead, the president of ad sales for NBCUniversal asserts that she is selling cola, diapers, jeans and more — a task that’s become…

TLC’s Slate of 2013-2014 Programming Opens Doors to the Remarkable and Relatable

Press release from TLC, April 4, 2013: TLC’s brand grew stronger than ever in 2012 with 30 series delivering one million viewers or more and four pop-culture hits that averaged over two million viewers: HERE COMES HONEY BOO BOO, BREAKING…

The View From the Aisle Seat

[Roger Ebert Interviewed by Alex Ben Block, then editor, TVWeek. Originally Published Jan. 24, 2005]   Roger Ebert, through his popular movie review TV show and newspaper reviews, is one of the best-known and most respected film critics of his generation….