In Depth

NewsPro November 2013 Travel — pdf

Tina Fey, Amy Poehler Return as Hosts of 2014 and 2015 Golden Globe Awards

Press release, Oct. 15, 2013, from the Hollywood Foreign Press Association, dick clark productions and NBC: Golden Globe winner Tina Fey and Golden Globe nominee Amy Poehler (“Parks and Recreation”) have signed on to host NBC’s exclusive coverage of “The…

Media Consultant Erwin Ephron Dies at 79 — Influential Planner Is Considered Father of ‘Recency’

By Jack NeffAdvertising Age Erwin Ephron, one of the most influential consultants in media planning, died Sunday at age 79 after a long illness. He leaves behind a legacy that included developing the concept of "recency" still widely in use…

Nielsen’s Twitter TV Rating Aims to Reveal Millions of Impressions Tied to TV Shows — ‘Breaking Bad’ and ‘The Voice’ See the Most Twitter Impressions in Debut

By Jeanine PoggiAdvertising Age Nielsen’s new Twitter TV Ratings show that an average of 50 times more people see tweets about TV shows than actually generate the tweets, Nielsen and Twitter said in a joint release. Sometimes the ratio is…

NewsPro October 2013 SEJ — pdf2

Full Press Release From Amazon About Greenlighting Three New Pilots

Prime Instant Video Greenlights Three New Pilots New half-hour pilots created by a mix of Oscar, Emmy and Tony-nominated writers Amazon Instant Video will host pilot episodes and viewer response will help determine which shows go into full-season production   SEATTLE—Oct. 3,…

National Academy of Television Arts and Sciences Announces Winners at the 34th Annual News & Documentary Emmy Awards — David Fanning, Founder and Executive Producer of ‘Frontline,’ Receives Lifetime Achievement Award

Press release from NATAS, Oct. 1, 2013: Winners of the 34th Annual News and Documentary Emmy Awards were announced tonight by the National Academy of Television Arts & Sciences (NATAS). The News & Documentary Emmy Awards were presented at a…

NBCU Says It’s Sold a Record $800M in Winter Olympics Ads — Milestone Amount Comes With Fewer Advertisers

By Michael McCarthyAdvertising Age NBCUniversal has sold $800 million in advertising for the 2014 Winter Olympics in Sochi, Russia, according to Seth Winter, exec VP-sales and marketing for NBC Sports Group. That’s a record for the Winter Games and coming…