In Depth

CBS Brings Programming Direct to Consumers With New Multi-Platform Digital Subscription Service

Press release from CBS, Oct. 16, 2014: CBS Corporation today announced the launch of CBS All Access, a new digital subscription video on demand and Nielsen-measured live streaming service for the CBS Television Network. CBS All Access will offer subscribers…

Turner Rebrands Boomerang Globally — The Network for Kids and Families Will Begin Its Rollout Fall 2014

Press release from Turner Broadcasting, Oct. 14, 2014: Turner Broadcasting announced today that its second flagship kids brand, Boomerang, is being re-launched as a global all-animation, youth-targeted network, repositioned with a line-up of timeless and contemporary cartoons programmed for family…

Marvel Television and Disney XD Announce New Original Animated Television Series ‘Marvel’s Guardians of the Galaxy’

Press release from Marvel and Disney XD, Oct. 10, 2014: Production has begun on “Marvel’s Guardians of the Galaxy,” an upcoming animated-television series for Disney XD, featuring the hugely popular characters introduced in the record-breaking Marvel Studios film of the…

Statement From Nielsen on Technical Error Affecting TV Ratings

Nielsen statement, Oct. 10, 2014: In response to recent ratings irregularities, Nielsen conducted an extensive internal investigation of our systems and processes. On Oct. 6, 2014, we uncovered a technical error that impacts national network television ratings over several months….

Karey Burke Joins ABC Family as Executive Vice President, Programming and Development

Press release from ABC Family, Oct. 8, 2014: Karey Burke has been named Executive Vice President Programming and Development, ABC Family. It was announced today by Tom Ascheim, President, ABC Family, to whom she will report. A highly respected force…

RTDNA Presents 2014 National Edward R. Murrow Awards — Winners Honored in New York City

Press release from Radio Television Digital News Association, Oct. 6, 2014 RTDNA has presented the 2014 National Edward R. Murrow Awards, which recognize work of the highest quality produced by radio, television and online news organizations around the world, at…

The Full Text of the Note NBC News President Deborah Turness Sent to NBC News Staff About the Cameraman Who Has Tested Positive for the Ebola Virus. He Was Working With Dr. Nancy Snyderman

All: As you know, Dr. Nancy Snyderman and our news team are in Liberia covering the Ebola outbreak. One of the members of their crew is an American freelance cameraman who has worked in Liberia for the past three years…

Football and ‘Big Bang’ Are Broadcast TV’s Most Expensive Ad Buys — AMC’s ‘The Walking Dead’ Is the Most Expensive Scripted Series

By Jeanine Poggi Advertising Age TV’s costliest shows this season are the ones that have a preponderance of live viewership. Football continues to dominate as the most expensive programming for advertisers, with NBC’s “Sunday Night Football” and CBS’ “Thursday Night…

Audi, Chevy and Lincoln Plan to Boost Ad Spending in 2015 — Volkswagen Expects to Keep Spending Flat or Slightly Higher

By Ryan Beene Advertising Age Several major auto brands will boost their marketing budgets next year to support busy model-launch schedules, a group of executives said at the Automotive News Marketing Seminar in New York this week. Audi, Chevrolet and…

P&G’s Crest Nixes On-Field NFL Plans in Wake of Abuse Scandal — Brand Cancels Breast-Cancer Awareness Efforts During NFL Games

By Jack Neff Advertising Age Sept. 19, 2014 Procter & Gamble Co. has pulled the plug on planned “on-field” activities around a breast-cancer awareness promotion with the NFL in the wake of the domestic-violence controversy swirling around the league, the…