In Depth

YouTube Helps Users Analyze Video Traffic

YouTube introduced a free analytics tool today that lets anyone with a YouTube account access more detailed data on their videos.

In a blog post, YouTube said the new tool will help answer questions including “Who's watching this?" "Where do viewers come from?" and "How did they find my video?”

YouTube users can use the tool to tweak their upload strategies and improve the popularity of videos, the company said.

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The fact that YouTube Offers Web Video Insight, is really valuable if you planning a localised campaign, or if your planning to now what video content best interests your niches.


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When our newly posted video gets thousands of views in the first two weeks, it's great to see where that traffic is coming from.

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