In Depth

Chart: Discovery by the Numbers

By Jon Lafayette

Discovery By the Numbers
Financials for year ending Dec 2008
Net Ad Revenue	$437.0	+12.2%
Net Total Revenue	$764.3	+9.4%
Programming Expenses	$168.5	+12.5%
Cash Flow	$415.5	+10.1%
Source: SNL Kagan Research. Percentage changes year over year.

Primetime Ratings for May 2008
Total viewers	1,257,000	+21%
Adults 18-49	734,000	+29%
Adults 25-54	699,000	+23%
Source: Nielsen Co. data processed by Turner Broadcasting. Percentage changes year over year.