Video: 'Hurl' Is Hitting Its Target at G4
“Hurl” isn't throwing out stellar ratings numbers, but it's not in the toilet, either.
Talking with TVWeek at Comic-Con in San Diego, G4 President Neal Tiles said the queasy game show is doing fair.
“It’s not a runaway hit, and it’s not a total failure by any stretch. It’s right in the middle of the pack,” he said.
He said G4 is pleased with the response to the show, and its premise is getting attention for the network and with young guys, G4’s target demographic.
The jewel at G4 for that demo is “Attack of the Show.” Mr. Tiles said 50% of households watching the show have a male between the ages of 18-34, “which is extremely high for any show to receive.”
Mr. Tiles also discusses G4’s coverage of Comic-Con and the Consumer Electronics Show, as well as his pick for the next mythical creature to get a strong creative push.
Check out other videos from Comic-Con 2008 here.