FX has promoted Lance Reiss to vice president of marketing.

Mr. Reiss will oversee media planning, vendor negotiations, online content distribution and day-to-day oversight of the marketing budget, in addition to managing FX’s relationship with media-buying agency Mediastorm.

Mr. Reiss previously was director of marketing and advertising for the network. Before joining FX in 2002 as manager of affiliate marketing, he served as a marketing manager for DirecTV.

“Lance is such a trusted and talented colleague,” Sally Daws, senior VP of marketing, said in a statement. “He is a tremendous asset to our marketing team and continues to find new and innovative ways to reach viewers. We’re thrilled with his well-deserved promotion.”