In Depth

Chart: Most Watched vs. Most Discussed: Measuring Engagement

Networked Insights measures the way consumers have conversations about shows on the Web, whether by blogging, posting comments or simply reading comments. By measuring these interactions, Networked Insights can see which shows have the most online engagement.

For the week of Nov. 17, the top show in the Nielsen rankings, “Grey’s Anatomy,” doesn’t make Networked Insights’ top 10 list. At the same time, six of the 10 shows on Networked Insights’ list aren’t top Nielsen shows, including the “24” prequel that aired on Fox.

Most Viewed Shows on TV vs. Most Discussed Shows on the Web

Adults 18-49

Nov. 17-23, 2008

Untitled Document

Nielsen's Top 10   Networked Insights' Top 10  
Broadcast TV Viewers Broadcast TV Interactions
1. Grey's Anatomy 8,182,000 Two and a Half Men 69,418,375
2. NBC Sunday Night Football 7,400,000 CSI: Miami 47,624,074
3. House 7,376,000 Criminal Minds 38,392,917
4. Two and a Half Men 6,940,000 House 34,743,744
5. American Music Awards 6,681,000 NBC Sunday Night Football 18,666,351
6. CSI 6,536,000 24 Redemption 18,272975
7. The OT 6,001,000 Heroes 11,513,837
8. How I Met Your Mother 5,776,000 CSI: NY 7,676,124
9. Dancing With the Stars 5,667,000 Survivor: Gabon 4,493,928
10. The Office 5,666,000 CSI 4,246,710
       
Source: Networked Insights

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