In Depth

Official List of 2011 Winners for the Inaugural PromaxBDA Local Awards, As Announced at the PromaxBDA Station Summit in Las Vegas, June 9, 2011

Congratulations to All of Our Winners!

We are pleased to announce the winners for the most outstanding promotion, marketing and design work in local broadcast! The excitement for the competition was phenomenal as was the energy at the awards show in Las Vegas during the PromaxBDA Station Summit. Please scroll down for a complete list of winners.TELEVISION – VIDEO PRESENTATION
LOCAL STATION/ PLATFORM BRANDING/IMAGE PROMOTION

 

GENERAL BRANDING/IMAGE

GOLD

Real New Yorker- Umbrella

NY1

SILVER

11's in the City

WPIX

GENERAL BRANDING/IMAGE CAMPAIGN

GOLD

Always

WCCO-TV

SILVER

PIX 11's Around Town

WPIX

HOLIDAY/SPECIAL EVENT PROMOTION

GOLD

CTV BC - Believe Image

CTV Creative Agency - British Columbia

Mr.Met's Ready

WPIX-TV

 

 

 

TELEVISION – VIDEO PRESENTATION

CONTENT PROMOTION

PROGRAM PROMOTIONAL SPOT: IN-HOUSE SPECIFIC

GOLD

A Dreidel in the City

WPIX

SILVER

FOX 50 September Spectacular

FOX 50

PROGRAM PROMOTIONAL CAMPAIGN: IN-HOUSE SPECIFIC

GOLD

The Revolution Will be Curbed Campaign

Pix11 - WPIX

SILVER

Weather on the 1s Campaign

NY1

PROGRAM PROMOTIONAL SPOT: OUT-OF-HOUSE SPECIFIC

GOLD

10 News Image Spots, Spring Campaign -- NBC Chicago

New York

2010 Chicago Marathon -- NBC Chicago

New York

GOLD

The 33 News Image 2010 - "Here's Why"

KDAF-TV

SILVER

GRAVESTONE

FIRST COAST NEWS

 

 

SPECIAL NEWS REPORT OR EVENT PROGRAMMING 

(ENVIRONMENTAL, POLITICAL DEBATES, ETC.)

GOLD

WVEC "Bottled Water"

WVEC

SILVER

CTV Toronto - Election/DWTS

CTV Creative Agency – Toronto

GOLD

Out of Bounds Campaign -- NBC DFW

NBC DFW/Mo Mother New York

OHL and Little Man

Rogers TV

LIVE EVENT SPOT

GOLD

CTV Toronto - Election/DWTS

CTV Creative Agency - Toronto

CP24 – SANTA CLAUS PARADE: HE’S COMING

CTV Creative Agency/CP24 – Toronto

GOLD

The Revolution Will be Curbed

Pix11 - WPIX

SILVER

The Office - New Time (Sex/Six)

Charlotte's WJZY

 

ENTERTAINMENT PROGRAM SPOT

GOLD

LXNY Next -- NBC New York

New York

FOX 50 September Spectacular

FOX 50

HOLIDAY/SEASONAL/SPECIAL EVENT PROGRAM SPOT

GOLD

CP24 – TRASH TALK

CTV Creative Agency/ CP24 Toronto

CP24 – SANTA CLAUS PARADE: HE’S COMING

CTV Creative Agency/ CP24 Toronto

GOLD

CP24 – YOUR VOTE

CTV Creative Agency/CP24 - Toronto

Bare Fists Reality Show

Mexicanal Producciones

DAYTIME PROGRAM SPOT

GOLD

Ellen Move

WRC/NBC4

SILVER

Rachael Ray

WOAI-TV

 

DAYPART/BLOCK OF PROGRAMS SPOT

GOLD

Simpsons/Family Guy Allergies

WNUV The CW Baltimore

Picking You Up in the Morning

WOAI-TV

"BEHIND THE SCENES" PROMOTION - LONG/SHORT FORMAT

GOLD

FOX6 SIDELINE - TEAMWORK

FOX6 WBRC

SILVER

Allan Gregg - Go Public - Listen To This

TVO

STUNT PROMOTION - ON-AIR ONLY

GOLD

CP24 – SANTA CLAUS PARADE: HE’S COMING

CTV Creative Agency/CP24 - Toronto

Hawking at the Perimeter

TVO

INTERSTITIAL/"PROMO-TAINMENT"/PROGRAM WRAPS CAMPAIGN

GOLD

Good Day Sacramento- Political Ad Breaks

CBS Television- KMAX

SILVER

The Darwin Awards and Giants of Science

TVO

 

ON-AIR CONSUMER TIE-IN PROMO

GOLD

CTV Toronto - ToyMountain: Grinch

CTV Creative Agency - Toronto

Lucky rice

NY1

PUBLIC SERVICE ANNOUNCEMENT

GOLD

CP24 – PRIDE KYLE RAE

CTV Creative Agency/CP24 - Toronto

Earth Week -- NBC Miami

New York

GOLD

Pro-Social Campaign -- NBC Miami

New York

Green Week -- NBC New York

New York

TELEVISION – VIDEO PRESENTATION

SYNDICATED/DISTRIBUTED PROGRAM CATEGORIES

PROGRAM PROMOTION SPOT OR CAMPAIGN: ENTERTAINMENT

GOLD

WNAC: TMZ on the Street

WNAC

SILVER

Cash Cab on MyTV9

WCTX MyTV9

 

 

PROGRAM PROMOTION SPOT OR CAMPAIGN: COMEDY

GOLD

Comedy Classics Campaign

WISH-TV

SILVER

The Office - New Time (Sex/Six)

Charlotte's WJZY

 

TELEVISION – VIDEO PRESENTATION 

TRADE OR INTERNAL MARKETING

SALES/DEMO REEL

GOLD

wtnh.com Digital Media Kit

WTNH-TV

SILVER

The CW Twin Cities Production Reel

The CW Twin Cities WUCW 23 - Sinclair Broadcast Group

 

TELEVISION – VIDEO PRESENTATION

SPECIAL CATEGORIES

SOMETHING FOR NOTHING

GOLD

FOX 50 September Spectacular

FOX 50

SILVER

Storm Team 8 Weather Shaker

WFLA-TV

FUNNIEST PROMO

GOLD

CP24 – TRASH TALK

CTV Creative Agency/CP24 - Toronto

Emmys Spot -- NBC LA

NBC LA/ Mother New York

TELEVISION – VIDEO PRESENTATION

CRAFT CATEGORIES

EDITING: TELEVISION/VIDEO PRESENTATION

GOLD

CP24 – XMAS WISH: FROG’S JOURNEY

CTV Creative Agency/CP24 - Toronto

CP24 – SANTA CLAUS PARADE: HE’S COMING

CTV Creative Agency/CP24 – Toronto

GOLD

KING 5 News "Promise"

KING TV

SILVER

CTV BC - Believe Image

CTV Creative Agency - British Columbia

GOLD

CP24 – SANTA CLAUS PARADE: HE’S COMING

CTV Creative Agency/CP24 - Toronto

CP24 – XMAS WISH: FROG’S JOURNEY

CTV Creative Agency/CP24 – Toronto

DESIGN

GOLD

FOX 50 September Spectacular

FOX 50

SILVER

KCAL9 Dodgers Regular Season - "I Pledge"

KCBS KCAL TV

USE OF AN ORIGINAL MUSIC COMPOSITION IN A PROMO

GOLD

KTSF music

Systematic Design Inc.

SILVER

VENGAN ESOS CINCO PAISANO

Mexicanal Producciones

MUSIC PACKAGE/POST SCORE OR INSTRUMENTAL THEME 

WITH OR WITHOUT VOCALS

GOLD

WGNO-TV God Bless Louisiana

SILVER

It's All About Early Morning Image Campaign

Stephen Arnold Music

SOUND DESIGN

GOLD

WANE Severe Weather Image

WANE/LIN Media

SILVER

FOX 50 September Spectacular

FOX 50

OUTDOOR, OUT-OF-HOME, PRINT AND POSTER

GENERAL CONTENT PROMOTION

CONSUMER PRINT AD CAMPAIGN

GOLD

Pix News at Ten: Print Campaign

Tribune Creative Group

SILVER

Think Global

Shaw Media - Global Calgary

GOLD

Alycia Lane/Yoga -- NBC LA

NBC LA/Mother NEW YORK

Fritz Coleman/Comedian -- NBC LA

NBC LA/ Mother NEW YORK

GOLD

Vance: Real. Experience -- NBC Washington

Washington/ Mother NEW YORK

Think Global

Shaw Media - Global Calgary

TELEVISION/VIDEO PRESENTATION: GENERAL ENTERTAINMENT

ART DIRECTION & DESIGN: PROGRAM/TOPICAL PROMO

GOLD

Fun in the Morning

KDFW FOX 4

SILVER

Star Pig vs. Boar-Dumb

WSTR-TV

ART DIRECTION & DESIGN: IMAGE PROMO

GOLD

6 Minutes

FOX6 WBRC

SILVER

Luxe Lounge

KNVA The CW Austin

GOLD

FOX 50 Next MasterChef

FOX 50

SILVER

Fantastic Fest

KNVA The CW Austin

GOLD

TV38: The Block Id Campaign

WSBK

SILVER

KTSF ID

Systematic Design Inc

GENERAL ENTERTAINMENT: PROGRAM PACKAGE

GOLD

INDY style graphics package

wish-tv

SILVER

Mass Appeal Open

WWLP

 

 

WEBSITE PROMOTION: VIDEO-BASED

GOLD

Faces of NBCMiami.com

NBC Miami

Faster - Cleaner

WZZM 13 Gannett

 

TELEVISION/VIDEO PRESENTATION: NEWS

ART DIRECTION & DESIGN: IMAGE PROMO (NEWS)

GOLD

Beat Campaign

WRC/NBC4

SILVER

KOMO News Network

KOMO Television

ART DIRECTION & DESIGN: INFORMATIONAL GRAPHICS (NEWS)

GOLD

Global News Skytracker Weather

Global News

SILVER

CTV Vancouver 2010 Winter Olympic Games Weather Graphics

CTV Creative Agency – Vancouver

GOLD

Rock-n-Roll Treasure

NBC ArtWorks/ KNBC

SILVER

MN Original Main Title

Splice/ PBS

 

TELEVISION/VIDEO PRESENTATION: SPORTS

SPORTS: OPEN/TITLES/BUMPERS

GOLD

Comcast Sports Group - Live Event Animations 2010

Comcast Sports Group

SILVER

2010 World Series Bumper

NBC ArtWorks/ KXAS

 

SCENIC CATEGORIES

 

SET DESIGN

GOLD

Global News - Local Virtual Set

Global News

SILVER

The 33 News HD Set 2010

FX Design Group and KDAF-TV

 

INTERACTIVE MEDIA CATEGORIES

ART DIRECTION & DESIGN: PSA 

GOLD

Earth Week -- NBC Miami

MIAMI mEDIA/Mother NEW YORK

Streets of My Lolo

ABS-CBN International

ON-AIR COMMERCIAL ADVERTISEMENT

GOLD

CTV BC - Jazz Fest

CTV Creative Agency - British Columbia

Lucido I Do

WXYZ-TV

SHORT SUBJECT

GOLD

Green Week Majora Carter Vignette -- NBC New York

NEW YORK

Green Week Butcher Vignette -- NBC New York

NEW YORK

 

NBC Local Media/ Mother

SILVER

NBC New York/Mother

SILVER

SILVER

NBC

NEWS: OPEN/TITLES/BUMPERS

SILVER

ART DIRECTION & DESIGN: ID

ART DIRECTION & DESIGN: SPECIAL EVENTS PROMO

 

SILVER

NBC

OUTDOOR/ENVIRONMENTAL/TRANSIT AD CAMPAIGN

SILVER

OUTDOOR/ENVIRONMENTAL/TRANSIT AD

Stephen Arnold Music

 

SILVER

DIRECTING: TELEVISION/VIDEO PRESENTATION

COPYWRITING: TELEVISION/VIDEO PRESENTATION

SILVER

 

SILVER

 

NBC Local Media/ Mother

SILVER

NBC Local Media/ Mother

PUBLIC SERVICE ANNOUNCEMENT CAMPAIGN

NBC Miami/Mother

SILVER

SILVER

SILVER

SILVER

SILVER

NON-FICTION/REALITY PROGRAM SPOT

SILVER

SILVER

NBC New York/Mother

COMEDY PROGRAM SPOT

SILVER

SILVER

SPORTS PROGRAM SPOT (NOT A LIVE EVENT/GAME)

NEWS/INFORMATION PROGRAM SPOT

NBC Chicago/Mother

SILVER

NBC Chicago/Mother

SILVER

2011 Winners Announced for the Inaugural PromaxBDALocal Awards!