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Entries tagged with: GM

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All About GM's New Auto Ad Campaign

By Michael BushAdvertising AgeGeneral Motors Corp. marketing chief Bob Lutz swears the automaker's new TV spots featuring GM Chairman Ed Whitacre are nothing like the Lee Iacocca ads Chrysler ran back in the 1980s.Mr. Whitacre, a white-haired former telecom exec,...

Posted on September 11, 2009 5:30 AM

GM to Sell Cars on eBay

General Motors is in discussions with eBay to let consumers in California buy cars online, the Associated Press reports."GM CEO Fritz Henderson said the company is working on an 'innovative new partnership' with eBay Inc. to let consumers in California...

Posted on July 13, 2009 2:21 PM